Field GuideLubbockNear Texas TechAny budget · Fall 2027
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MKT · 46 courses

MKT courses at Texas Tech University

Browse course codes and credit hours in the official 2026–27 catalog.

Official 2026–27 catalog · Checked

Catalog courses

  1. MKT 3350Marketing for a Global Marketplace3 credit hours
  2. MKT 3351Services Marketing3 credit hours
  3. MKT 3352Consumer Behavior3 credit hours
  4. MKT 3356Marketing Research and Analysis3 credit hours
  5. MKT 4350Personal Selling3 credit hours
  6. MKT 4351Customer Relationship Management3 credit hours
  7. MKT 4352Sales Analytics and Data Driven Sales Strategies3 credit hours
  8. MKT 4354Integrated Marketing Communications3 credit hours
  9. MKT 4355Digital Marketing3 credit hours
  10. MKT 4356New Product Development3 credit hours
  11. MKT 4358International Marketing3 credit hours
  12. MKT 4359Sales Management3 credit hours
  13. MKT 4381Individual Problems in Marketing3 credit hours
  14. MKT 4382Internship in Marketing3 credit hours
  15. MKT 4383Special Topics in Marketing3 credit hours
  16. MKT 4385Marketing Strategy3 credit hours
  17. MKT 5353Supply Chain Management Concepts and Strategies3 credit hours
  18. MKT 5355Research Design3 credit hours
  19. MKT 5358Business-to-Business Marketing3 credit hours
  20. MKT 5359Individual Study in Marketing I3 credit hours
  21. MKT 5360Marketing Concepts and Strategies3 credit hours
  22. MKT 5361Marketing Administration3 credit hours
  23. MKT 5364Services Marketing3 credit hours
  24. MKT 5365Advanced Professional Selling3 credit hours
  25. MKT 5367Relationship Management For Financial Services3 credit hours
  26. MKT 5369Marketing Analytics Basics3 credit hours
  27. MKT 5370Advanced Statistics for Marketing3 credit hours
  28. MKT 5371Measurements and Survey Research in Marketing3 credit hours
  29. MKT 5372Qualitative Research in Marketing3 credit hours
  30. MKT 5373Market Forecasting and Analytics3 credit hours
  31. MKT 5374Digital Marketing Analytics3 credit hours
  32. MKT 5375Experimental Design and Analysis in Marketing3 credit hours
  33. MKT 5376Consumer Behavior Research3 credit hours
  34. MKT 5380Applications of Marketing Research3 credit hours
  35. MKT 5381STEM Theories in Business3 credit hours
  36. MKT 5382Internship in Marketing3 credit hours
  37. MKT 5385Micro Foundations of Supply Chain Management3 credit hours
  38. MKT 5386Supply Chain Management Strategies3 credit hours
  39. MKT 6300Colloquium in Marketing3 credit hours
  40. MKT 6310Advanced Topics in Marketing3 credit hours
  41. MKT 6320Advanced Topics in Marketing Research3 credit hours
  42. MKT 6350Theory Building and Testing3 credit hours
  43. MKT 6353Marketing Theory3 credit hours
  44. MKT 6354Marketing Strategy3 credit hours
  45. MKT 6355Theory Testing3 credit hours
  46. MKT 6356Consumer Behavior Seminar3 credit hours